Bets are tricky, and winning is not often a factor of experience or resilience. Even expert bettors have often failed to win their bets despite their knowledge of the craft. It does seem very easy to pick bets, but winning from them can take a lot of work.
Successful punters often hope for the best of luck while sticking to specific plans that could improve their winning chances. In this review, we will highlight the various strategies that the best bettors use to make money from betting.
The 10 Ways of Making Money Through Betting
Learn how to make money from betting by applying any or all of the ten strategies in the subsections below.
Find the Right Sports Betting Website for You
The first step in making money from betting is to select the right website to bet on. There are several factors you must consider when picking a bookmaker. These criteria include:
Quality of bonuses and promos.
Variety of sports.
Diverse bet markets.
Suitable payment methods.
Responsive support services.
Valid operational licence.
After picking the sportsbook that suits you best, you can proceed to register and deposit. Afterwards, claim your welcome bonus. Wager this bonus money on sports selection while fulfilling all its requirements to claim winnings.
Only after exhausting your bonus amount will you start betting with your deposit. You can place the request once you have enough to withdraw from your win balance. With a suitable method, you will have your money in no time.
Widen Your Knowledge of Various Sports
Getting a win or two from betting does not make you invincible or give you the licence to explore sports or markets you have yet to learn about. Either stick to the sports you know or update your knowledge in the new ones you want to explore.
To widen your knowledge of various sports, you just have to start keeping up to date with their events. You can read up on the rules of the game and even watch matches from time to time. Over time, you will get used to them and be able to make informed decisions when betting.
Also, winning mostly never comes on the first try. Experience is the best teacher, so you can start small with bets on these new sports you are just picking up. With time, you will understand their dynamics, thus upping your winning chances while broadening your bet horizon.
Using Betting Tools
Outside of having a good knowledge of the sport, you can use some betting tools to improve your decision-making efficiency. Some of these aid software packages include:
Betting Odds Comparison Tool:
With this, you can compare the odds on various bookmakers while identifying the most profitable ones and going for them.
Arbitrage Bet Finder Tool:
Arbitrage bets are all about finding an avenue of gain. So, this tool will help you identify such opportunities in upcoming games.
Positive EV Bets Tool:
This software will help point out sportsbooks with odds that differ significantly from other betting websites.
Sports Betting Odds API:
This tool keeps you abreast of odds updates while presenting you with the latest ones on upcoming and live events.
Leveraging any or all of these tools can help you get one over the betting website itself, thus increasing your winning chances.
Familiarise Yourself with Betting Strategies
Knowing the basics is critical, but getting on from there is even more critical. Once you are well acclimated with the dos and don't on the standard level, you can proceed to learn the various winning strategies, including:
setting a bankroll and only betting about 2% of it at once;
adopting martingale betting to double wins that come after losses;
looking for value bets – which could do much better than the odds are suggesting;
making informed wagers instead of emotional bets.
One way to improve on making money from betting is by exploring different bookmakers. Combining these with the strategies on how to make money on betting above will significantly improve your chances.
Avoid Parlays or Combination Bets
Experience will teach you that these kinds of bets rarely hit. So, there is little to no guarantee of making money through Parlay betting. You can otherwise go with single bets or stay updated with the sure football odds on our EaglePredict website.
Our experts have sufficient knowledge on how to make money predicting football matches. They also base their assertions on well-founded criteria and patterns in the game. Increase your chances of winning by betting on reliable sure odds or have fewer selections on your bet slip.
Stay Disciplined
Keep your itchy fingers or greed to yourself. Do not let these factors influence your bet. To prevent such occurrences, you can adopt specific betting systems, thus allowing you to follow certain patterns. These systems will also help you manage your bankroll better.
These theories or systems include:
Fibonacci sequence.
D'Alembert theory.
Paroli Formula.
Insurance.
Let us take the Fibonacci sequence as an example. Adopting this system means your bet must fall in line with the following number pattern:
1, 2, 3, 5, 8. 10, 21, 34,…, etc.
So, if your first bet is ₦100 and you lose, you must bet ₦200 next. But if you are currently at ₦500 and win your bet, you must go two steps back and place a ₦200 bet next. Review multiple betting systems, put them into application, and discover which one suits you best.
Identify Patterns
Being able to see patterns is a handy skill in betting. For instance, if a team has a habit of losing on at home, you may want to bet against the team in such cases. Or if a player has scored consecutively in four home games, you may want to bet on this player scoring for a fifth time. These patterns are prevalent in football.
There was a clear example in the 2023/24 English Premier League season. At one point, it was clear that the newly promoted Luton football club tended to score in games, regardless of their performance. This goal-scoring run went on for 18 games. Bettors who could see this pattern early enough benefited a lot from it.
Another example was in the Bundesliga, where Bayer Leverkusen tends to equalise or come back in the dying minutes. This pattern existed in over five games in the 2023/24 Bundesliga season, with Bayer Leverkusen eventually going unbeaten. Making money from betting can sometimes be easy, especially when you see patterns like this.
At EaglePredict we excel at identifying profitable patterns that others miss. Our EaglePredict Betting Academy provides guidance on how to develop this skill along with other helpful strategies.
Stay Up-to-Date
Keep informed about the latest developments in teams or leagues before rushing to play bets. For instance, check out the injury list of teams or the changes in lineups to encourage better betting decisions. For example, if a team's star player gets injured, it may significantly affect their performance and reduce their chances of getting the win.
You may also note teams' head-to-head, home/away or comeback records. These statistics on paper will tell you more about teams. This information will help you learn how to bet on football. You can make use of stats websites to stay updated on recent events.
Take Breaks
It is okay to place multiple bets as long as you keep things responsible. But when you start to notice losses piling up, take a break. Now, this break may be about something other than walking or touching grass outside. Instead, you can make use of the available responsible gambling tools on your bookmaker website, including:
Time limit:
You can limit your time gambling on a betting website by pre-setting a time limit.
Loss limit:
This tool helps players control their losses. Once you set a loss limit, the game will automatically prevent you from depositing more money.
Reality checks:
This tool reminds players how much money and time they have spent gambling.
Self-exclusion periods:
You can take extended periods away from gambling to self-reflect or evaluate. You can take up to six months away.
Bankroll Management
First, before you start betting, you must set aside a bankroll. Once you have one, you have to stick to it. Under no circumstance should you dip back into your pockets for funds. Also, you must stick with the amount you have set aside.
It is only reasonable that each of your bets must be at most 5% of the entire bankroll. Do not try to be like the high-rollers by overspending on a single bet, regardless of how sure the outcome is. Stick to a plan and see it out.
Learn when to cut your losses. Many sportsbooks nowadays have the cashout feature, full, partial, or automatic. You can use this tool when your bets start to appear awry to get some money back.
Sports betting has been going on for ages. People have been placing bets as long as sports have existed. The reasons for betting on sports are always the same; it is fun and there’s a chance of winning a lot of money. And in the 21st century, with the inception of online betting, it can’t be easier to get your money down. Everybody has access to top online sports betting sites, also known as Sportsbooks, where they can bet with various parameters, smartly filling their pockets or in most cases, emptying them. This is where beginners should start. We willgo through Sportsbook, the basics of sports betting, and advice on how to develop some fundamental betting skills.
What are Sportsbooks?
Sportsbooks are companies or individuals who accept bets from individual sports bettors for various sports.
Most of these bets are placed on a specific sporting event, where a team or individual is probable to win. Sportsbooks offer bets and accept wagers for both sides in a sporting event.
Generally, sportsbooks have a specific set of rules that defines a winning bet for them.
Sportsbooks have an established set of lines and odds which they adjust from time to time to evade huge losses and attract players simultaneously.
Most bookmakers or sportsbooks offer similar features to their players, despite the increasing uniqueness of strategies that they adapt to stay relevant in the iGaming industry.
Basics of Sports Betting
Most people think of betting as pure luck. Well, we believe it’s a lot of smart work and a little bit of luck. Crazy, right? Sports Betting is all about math and probability. You just need to know where and when to put your money. Before you start, here is a glossary to develop your Sportsbook vocabulary.
Let’s start with the most traditional form of betting, the Fixed-Odd Betting. The term “fixed odds” means that the odds are agreed when a wager is placed. It simply means you predict an event to happen and place a wager for it. If your wager wins, the payout is based on those agreed odds.
What kind of sports bettor should you be?
There are two kinds of sports bettors:
Casual Betting
Casual sports bettors make up a majority faction in the sports betting market. They may not know much about betting, but they do enjoy betting on the sport they love.
Casual betters are not likely to place large wagers on a single event or a game. Instead, they go for smaller but consistent wagers throughout the sport’s season
Full-time Betting
Full-time Betting requires significant effort and is considered a huge risk. However, that hasn’t stopped bettors across the globe to place their wallets on the line for their favorite sport. Full-time bettors make a considerable fortune with their betting skills. They place large wagers on an eventful game with fewer odds, increasing their profits considerably.
The Mechanics of Sportsbooks and Betting
There are five main components of any sports betting platform:
Parties to the wager: There are always two parties to a sports wager, the bettor and the bookmaker. The bettor is the one who places the wager, and the bookmaker accepts the wager.
Selection: The selection is the event that the bettor is betting on. Selection can be on a team or individual to win a game and even the odds of a particular event happening in the game.
Stake: The stake is the amount of money being bet on a wager. The bookmaker retains the stakes from losing wagers and awards them to winning wagers in addition to the initial wagers placed.
Odds: Sportsbooks pay you based on the Odds you are betting on or against. In sports betting, odds refer to the probability for a particular event to occur that you have placed a bet on. If the odds are likely to happen, then the payout will be less. But if the odds are rare, and make it less likely to happen, then you will be paid more if you win.
Payout: The payout is the total amount that the bookmaker must pay to the bettor if his selection is correct. It is the initial stake along with the winning wagers that are given to the winning bettor.
Different Types of Sports Bets and Sports Wagers
Let’s take a look at the various types of sports betting.
Point Spreads: Point spread betting gives you the chance to apply your own knowledge of the game and lets you bet on a team even if you expect them to lose.
Parlays: Parlay bets are one of the highest-paying and one of the most difficult to win.
Parlay bets multiple single bets into one which means you need complete accuracy to win.
Prop Bets: Prop bets, or proposition betting, lets you bet on really specific events and multiple aspects of an event, irrespective of the final score or outcome. Prop bets offer high payouts but come with higher risks.
Live Betting: Live bets are placed while the sporting event is happening. Various live bets offer intriguing betting odds and high payouts.
Teasers: A teaser involves an exchange of points for volume. In layman’s terms, a teaser bet is a type of parlay bet in which you can pay to make the bet easier to win.
Teaser bets do provide amazing opportunities for good returns on low-risk wagers, however, they are one of the most advanced types of bets out there.
Pleasers: In simple terms, a pleaser bet is the exact opposite of a teaser bet. The payouts are considerably higher than teasers which makes it a favorite for expert bettors, however, it is one of the most complicated and difficult bets to win.
Moneylines: Moneyline bets are the easiest bets for amateur sports bettors. In Moneyline bets, you need to bet on who you predict to be the winner of a game, race, tie, etc.
Totals: Total bets or over/under bets, lets you bet on whether or not the combined goal, point, or run total that will be scored in a single game will be more or less than what the oddsmaker sets before the match or the event.
Futures: A futures bet or outright bet, allows you to bet on an event before it even happens. This offers a lucrative opportunity for bettors who follow a sport for a long time and can predict games from a larger view.
IF and Reverse Bets: In an IF bet, if your initial wager wins, the next bet in the sequence is automatically placed. If the initial wager loses, no additional bets are placed. A reverse bet is just multiple overlapping IF bets. It is a bit complicated to understand in the beginning, but you’ll soon realize the potential it has for you to make money.
Online Sports Betting Tips and Strategies
You can learn how to be profitable when betting by using some of these betting strategies and tips mentioned below and more:
Hedging Your Bets
Betting the Middle
Low Percentage Bankroll
Zig-Zag Theory
All-In Betting
Betting with a statistical model
Betting Against the Public
How to choose the right Sportsbooks online?
Sportsbooks offer a variety of features. Not all offer the same set of uses or sports verticals to bet on. Differences between Sportsbooks are mostly based on the following:
Reputation: A sportsbook has a good reputation if its website has been online for a very long time and is licensed by a professional iGaming Authority.
Sports Variety: Good sports variety is an important element to be considered as there are bettors who bet on niche sports like UFC or cycling. A sportsbook offering niche sports to bet on can have extra betting options and improve your betting experience.
Opportunities and Promotions offered: Online sports betting sites offer a variety of bonuses from time to time to attract their customers and retain them. You must look for SignUp offers, wagering requirements, minimum withdrawal amount, referral bonuses, etc.
Odds and Lines: Sportsbook with competitive odds and lines maximize your profits enormously. It increases your chance to bag a big potential profit.
Ease of financial transactions and faster payouts: Withdrawal speeds, payout/transaction charges, and multiple banking options are a huge factor that attracts customers to a sportsbook. Customers also prefer cryptocurrency for sports betting such as Bitcoin to have better transaction speeds and less transaction charges.
Security: It is a huge factor that you need to consider before opening an account with a Sportsbook. Most Sportsbooks in the recent past have taken security into consideration due to the sensitivity of the data that they are dealing with.
Customer service: One should clearly ignore Email-only customer support. There is nothing worse than your issues not being resolved within the same day. Most Sportsbooks offer chat and call support which increases customers’ faith in Sportsbooks.
Sportsbooks for live betting: For an experienced bettor, Live Betting options are a must to have in an online sportsbook. It’s simply like being a Stockbroker, just cooler.
Location Availability: Sports betting is not available at all locations due to laws against betting in a particular country or state. Hence, it is advisable to check whether the Sportsbook offers services where you come from.
Sports Betting Trends to keep an eye on
The online gaming industry will reach $92.9 billion by 2023 and to make the most of it, Sportsbooks must ensure that its offerings are relevant and fit the current gambling trends. Here is the list of Sports Betting trends curated by our team.
eSports betting: eSports has generated massive figures during the pandemic, and this trend will most likely continue. When all sports came to a halt globally, eSports carried the baton and intrigued many online sportsbooks to expand this niche.
Wearable: Wearable tech has been here for a decade now, and the possibility of it being utilized in the gambling business can be possible soon.
Live Gaming: Live betting apps are already out there but still in their exploratory phase. Not many Sportsbooks use such streaming technology, and we are yet to see loose betting laws to make the most of this space.
Social betting: Bettors can discover and share their bets with friends, family, and a larger social circle.
Free Bets and Bonuses: Sportsbooks now offer free bonuses and bets to attract new customers. This allows customers to develop newer strategies in sports betting, without risking money.
Online Sports Betting & Recommended Sites
Here are some of the most recommended and the best online sports betting sites in a variety of different categories:
MyBookie: Best sports betting site overall
BetOnline: Best market options
Bovada: Best for prop bets
Sportsbetting.ag: Best for banking offerings
GTBets.ag: Top tennis betting site
BetUS: Best for reload bonuses
XBet: Best security offered by a sports betting site
Busr.ag: Best for bonus packages
Intertops: Top NFL betting site
Every game: Best for casual sports bettors
Sportsbetting.ag: Best for sports bonuses
MonkeyKnifeFight: Best for daily fantasy sports
Cloudbet: Best crypto sportsbook
Best Sportsbooks for Mobile Betting
There are various sportsbook mobile betting apps out there. The main criteria you need to look for in choosing the right sports betting mobile app for you are:
Live betting
Quick transactions
Free bets and bonuses
Below we listed some of the best sportsbooks around.
Bovada
MyBookie
BetOnline
SportsBetting.ag
GTbets
The Wrap-Up: Defining Your Online Sports Betting Objectives
The sports betting market is ever-growing, and Sportsbook with their bettors will constantly make the most of it. It is up to you to decide whether you want to board this train of Sports betting or not.
As you already know, there are two categories of people who bet on sports, Casual or Recreational bettors and Full-time bettors.
First of all, the majority of sports bettors fall into the Casual bettors’ category, who bet primarily for fun. Making money is not the real reason why they bet on a sport. It is for the sheer thrill and fun that they put their sports knowledge to the test without having to put much effort.
And then there are Full-time Serious Bettors, who put a significant amount of effort into sports betting. They strategize their decisions and place bets where they can win.
As a beginner, you need not think about whether you want to bet for fun or be a serious bettor. Once you have a firm grasp of the basics of sports betting, it will be easier for you to decide.
However, it is always good to think about your objectives, as it will have a notable impact on your approach towards betting.
How do you start a sports betting website in 2024? We’ve all thought about starting our own business at some point. For those with an entrepreneurial spirit, a sufficient budget and a passion for sports, launching your own sports betting website can be the ultimate new venture.
The sports betting industry has exploded in recent years and continues to grow rapidly around the world. While starting any new business comes with risks and challenges, the potential rewards of operating in this space are huge.
In this article, we’re going to walk you through everything you need to know to start your own sports betting website. From obtaining the proper licenses to building your website platform to marketing your new business, we’ve got you covered.
Starting a sports betting website is no small task, but with some hard work and persistence, you can build a successful business in this niche.
If you’re ready to become the next big player in the sports betting industry, let’s dive in and get started!
So, how to create a sports betting website from scratch?
How to Start a Sports Betting Website?
Before you get started, here is a cheat sheet with all the things you will need for a quick reference.
Choosing a Domain Name and Hosting for Your Betting Website
To get your sports betting website up and running, you need to choose a domain name and hosting. This is the foundation of any website, so let’s do it right.
For the domain, you want something easy to remember that relates to sports betting. Think of “sportsbook.com” or “bet.com” as the ideal examples. Check if your top choices are available, and if not, a domain broker might have them up for sale.
The shorter and the catchier your domain is, the easiest it will be to do branding later.
Next, you need web hosting.
This is what actually stores your website files and makes them accessible on the internet. We recommend going with a hosting service that specializes in high-traffic websites. Look for a plan with plenty of storage space, bandwidth, and security features like SSL encryption.
Some betting software vendors offer to host your website on their platform (SaaS); in that case, you won’t need a separate hosting service, just your domain name.
You can start designing your site once you have your domain and hosting. Again, if you opt-in for a SaaS betting software vendor, it will probably come with pre-built templates to choose from. Otherwise, you can storm the web for pre-made betting website designs built for your chosen CMS.
Obtaining a Gaming License to Operate Legally
To legally run a sports betting website, you have to obtain a gaming license. This is mandatory in the vast majority of countries globally, so it’s one of the most important steps you can’t ignore.
This involves a lengthy application process, but operating legally and ethically is critical.
First, you have to determine which jurisdiction you want to obtain a license in.
Some are stricter than others regarding regulations and taxes. Most people choose Malta for their reasonable fees and requirements.
You’ll need to gather the necessary documentation, including:
business plans
financial statements
background checks,
and more.
The application generally asks for details on your business model, target markets, risk management procedures, and responsible gaming policies.
Then came the compliance phase. You must implement controls like age verification, self-exclusion programs, and deposit limits before launching. Regular audits and reporting are also required to maintain the license.
The entire process takes about 18 months and a sizable investment, but now you can operate knowing you meet all legal and ethical standards. Your players can bet safely and responsibly, and you have the stability of a licensed and regulated business.
If you’re considering starting a sportsbook, don’t cut corners on licensing.
Do thorough research on jurisdictions and their regulations to find one that suits your needs. The application process may be long, but with hard work and persistence, you’ll get there – and have an operation you can feel proud of.
Partnering with Sports Leagues and Data Providers
To build a successful sports betting website, partnering with sports leagues and data providers is key. You need real-time data and statistics to set accurate odds and lines.
Forming partnerships with major sports leagues like the NFL, NBA, NHL, and MLB will allow us to use their official data, team names, and logos on your website.
This builds credibility with users and helps us stand out from competitors. Licensing deals with leagues can be expensive, so we’ll need significant funding to afford these kinds of partnerships.
Data providers collect stats, results, and other information from leagues and tournaments worldwide. By partnering with companies like Stats Perform, Sportradar, or Genius Sports, we’ll have access to comprehensive data APIs to integrate into your website and mobile apps. Accurate, real-time data is essential for setting odds and enabling live betting.
Reliable data and partnerships with reputable leagues and data companies establish us as a trusted source for sports betting. Integrating their data and content onto your platform also improves the overall user experience. With official data and visuals, bettors feel more confident in the accuracy of your odds and betting options.
Forming the right partnerships early on will set your sportsbook up for success. Be prepared to allocate a sizable portion of funding to data licensing and league deals to build a premium betting experience. While these types of partnerships require big investments, they are well worth the cost.
Selecting a Betting Software Platform
As sports betting website operators, you need to choose a software platform to power your site. This is one of the most important decisions you’ll make, as the software largely determines your website’s user experience and capabilities.
There are a few options to consider:
Proprietary software: Developing your own platform in-house gives us the most control and flexibility but requires a major investment of time and money to build and maintain.
White-label solutions: Using a white-label product allows us to launch quickly. You can customize and brand the platform as your own. However, we’re limited to the features and designs the provider offers.
Open source software: Open source platforms are free to use but require technical skills to set up and configure. You would need a sports betting website development team to customize the software and address any issues. Updates and new features also depend on the open-source community.
For most new sports betting sites, a white-label solution is the way to go. You can always develop your own proprietary platform down the road once you’ve established your business.
The key is finding an option with essential features like:
With the right software powering your website, you will be able to provide an engaging experience for your users and stand out in the crowded sports betting market. Let the games begin!
Implementing a Secure and Robust Payment System
Implementing a secure and robust payment system is critical for any business, shaping how it manages transactions, ensures customer trust, and upholds its reputation.
Cybercrime has become increasingly sophisticated; therefore, safeguarding sensitive financial data is not just important, but a necessity.
This section will explore the importance of secure and robust payment systems, diving into the technologies and methodologies that allow businesses to handle transactions securely, and why these measures are crucial in today’s digital landscape.
Choose a Payment Gateway
To accept payments on your sports betting website, you’ll need to partner with a payment gateway service.
The payment options for sportsbook websites have evolved over the years, providing numerous ways for users to fund their accounts and withdraw their winnings.
The selection of payment methods can vary from site to site, but commonly include:
Credit/Debit Cards: These are traditionally the most common payment methods for online transactions. Visa, Mastercard, and sometimes American Express and Discover are usually accepted.
Bank Transfers: Direct transfers from a user’s bank account can be another option.
E-Wallets: Digital wallets like PayPal, Skrill, and Neteller allow users to keep money online in a single place and make transactions from there.
Prepaid Cards: Companies like Paysafecard offer prepaid options where a card or voucher can be purchased with a set value.
Cryptocurrencies: With the rise in popularity of cryptocurrencies, more and more sportsbook sites are beginning to accept Bitcoin, Ethereum, and other digital currencies as payment methods.
Check or Money Order: Some sites might still accept these older forms of payment, although they are much less common and take longer to process.
Mobile Payments: With the rise in use of smartphones, some sportsbooks have begun accepting mobile payment methods like Apple Pay or Google Pay.
Implement SSL Encryption
SSL encryption is a must for any website handling sensitive financial transactions.
Here are three options to consider:
Let’s Encrypt: This is a free, automated, and open certificate authority provided by the Internet Security Research Group (ISRG). It provides you with the necessary tools to enable HTTPS (SSL/TLS) on your servers. To get started with Let’s Encrypt, follow the guide on their official website.
Cloudflare: Besides being a global content delivery network, Cloudflare offers free SSL certificates to encrypt communication to and from your website. They provide a detailed guide on how to set up Cloudflare SSL.
Comodo SSL: Comodo SSL is a paid service that offers a variety of SSL certificates to suit different website needs. They offer high-level security and are trusted by many large organizations. Learn more about their offers on the Comodo SSL website.
Require Secure Passwords
For an extra layer of protection, You will require all your members to create a secure password with 2FA authentication to access their accounts and place bets.
We use a minimum length of 8 characters, including a mix of letters, numbers, and symbols. Secure passwords, or passphrases, make it much harder for hackers to access accounts.
Perform Regular Audits
As responsible website owners, we always conduct regular security audits to detect any vulnerabilities in the system before hackers can exploit them. This is what we advice all your clients as well.
Audits should check for:
SQL injection risks
malware
unpatched software
and other issues.
Several tools can assist with such audits, each with its specific purposes:
Nessus is one of the most comprehensive vulnerability scanners on the market. It can identify vulnerabilities, misconfigurations, and malware that attackers use to penetrate your network. More details can be found on the Nessus website.
OWASP ZAP (Zed Attack Proxy) ZAP is an open-source web application security scanner. It helps you find vulnerabilities in your web application that attackers could exploit. You can download it from the OWASP ZAP official website.
Burp Suite is another comprehensive solution for web application security testing. It includes various tools for scanning, probing, and attacking web application vulnerabilities. More details are available on the Burp Suite website.
Wireshark is a network protocol analyzer that lets you capture and interactively browse traffic on a network. This can be useful for identifying any strange patterns or anomalies. You can download Wireshark from its official website.
OpenVAS stands for Open Vulnerability Assessment System. It is a full-featured vulnerability scanner with numerous tests and services to check for security holes. You can access OpenVAS from its official website.
By choosing a reputable payment gateway, installing SSL encryption, requiring strong passwords, and performing routine security audits, you will built a robust system your customers can trust.
Following these best practices for handling payments and protecting data will give your own sports betting business a solid foundation. If done right, your members will feel confident betting on your website worry-free.
Payment Processing: Offering Deposits and Withdrawals
Find payment processors that would work with the sports betting industry.
Choosing a Payment Processor
We researched various payment processors and ultimately went with a few that are reputable and commonly used for sports betting deposits and withdrawals, like:
Wire transfers: Even though wire transfers are one of the oldest methods, many bettors still use them because they are secure and convenient for large transactions. Make sure to choose a processor that offers competitive fees for wire transfers.
Prepaid cards: Prepaid cards, like Play+ and AstroPay, are popular for sports bettors who want an easy deposit method that doesn’t require a bank account. Partnered with a few prepaid card brands to give your customers options.
Cryptocurrency: Cryptocurrency is becoming more mainstream, so offering crypto payments would appeal to many sports bettors. Integrated processors that allow deposits and withdrawals in major cryptocurrencies like Bitcoin, Ethereum, and Litecoin.
E-wallets: E-wallets, or digital wallets, like Skrill and Neteller, are a quick way for customers to deposit and withdraw money. Make sure to choose e-wallet brands that are approved for use with legal sports betting sites.
By offering your customers a choice of reputable payment methods for deposits and fast payouts, you will build trust and give bettors an optimal experience on your sports betting website.
The key is partnering with processors that understand the sports betting industry and compliance requirements. With the right payment options, bettors will keep coming back!
Marketing Your New Sports Betting Website
Once you have all the technical aspects in order, it’s time to drive traffic to your website and start the party.
However, as you may already know, most traditional promotional methods are unavailable for betting and casino industries (such as Google Ads), so you need to rely heavily on affiliate marketing.
Affiliate Marketing
Affiliate marketing should be your bread and butter. This is the main source of traffic for most betting companies, although it gets implemented in various ways through influencers, reviews, videos, social media and others.
However, you should consider from the very start that affiliate marketing will be your dominant source of traffic and, therefore, treat it as such.
Add Betting Affiliate Software
Once your website is set up with the betting software in place, it’s time to add an iGaming affiliate software that would allow affiliates to promote your betting website.
Scaleo, for example, is an industry-leading affiliate marketing solution designed specifically for the betting industry. It offers reliable tracking and reporting, giving you the information you need to make data-driven decisions.
• Accurate tracking. Uses advanced tracking technology to provide precise affiliate traffic, conversions, and revenue data. It blocks fraudulent traffic to ensure all data is from real customers.
• Robust reporting. Offers dozens of reports and metrics to analyze your affiliate program’s performance. See data on traffic sources, conversion rates, player value, and revenue to identify top-performing affiliates and optimize your program.
• Real-time data. It gives you an up-to-the-minute view of your affiliate program to spot trends as they occur. Make changes quickly to take advantage of new opportunities or address any issues.
• Customization. Tracking and reporting features are highly customizable. Choose from different attribution models, set commissions and payouts, and select metrics and reports to display. Configure Scaleo to match your program’s unique needs.
• Reliability. It provides a stable, secure platform you can count on. Their tracking technology and reporting have been refined over years of experience to offer casino affiliate programs an effective, dependable solution.
With a tool like Scaleo, you have the insights you need to build a successful affiliate program. Comprehensive yet intuitive, Scaleo is a smart choice for any online casino looking to boost traffic and revenue through affiliate marketing.
Find Reputable Partners
Do some research to find reputable sportsbooks with generous affiliate programs. Look for brands that are licensed and trusted in the industry. You want your readers to have good experiences, so only promote sportsbooks that treat customers well.
Place Affiliate Links Prominently
Make your affiliate links highly visible on pages like your sportsbook reviews and “best of” lists. You can also link to the sportsbooks in your blog posts and news articles. The more prominent you place the links, the more clicks and signups you’ll generate.
Write Reviews and Promote Bonuses
To further encourage your readers to use your affiliate links, write detailed reviews of the sportsbooks highlighting all the features and promotions on offer. You should also prominently advertise any signup bonuses, free bets, or other perks readers can claim through your links. People love getting something for nothing, so bonuses and promotions are very effective.
Track and Optimize
Use affiliate tracking software to see which links are performing the best. Then you can optimize your content to promote the most popular sportsbooks and double down on the types of bonuses and bets your readers seem most interested in. Over time, you’ll better match your content to your audience’s preferences, which will positively impact your affiliate earnings.
When done right, affiliate marketing can be an extremely lucrative strategy for monetizing a sports betting website. Choose trustworthy partners, make affiliate links visible, promote attractive bonuses, track performance, optimize content, and watch those commission checks start rolling in!
Conclusion
If you’re venturing into online sports betting, you’re likely eager to learn how to run a sportsbook like a pro. In this blog post we’ve covered a lot of ground, because starting a sports betting website is no small feat. Today, you have learned how to make a sports betting website, and hopefully, you will get started as soon as you finish reading. But if you have the drive and determination, it can be an incredibly rewarding endeavor. Take it step by step, do your research, build a great team around you, and never stop learning and improving.
The sports betting industry continues to grow rapidly, and by creating a stellar customer experience, investing in marketing, and offering competitive odds and promotions, you’ll put yourself in a great position to grab your share of this booming market. Starting any business is challenging, but for sports fans, operating in an industry you’re genuinely passionate about makes it that much more worthwhile. Best of luck – now make it happen!
Need a steady stream of new players for your betting website?
You have learned how to create a gambling website for sports betting games, but if you are creating a betting website, you already know that you will need affiliate software to power your partner marketing efforts. If you are serious about building a trustworthy betting business, give Scaleo a try – our affiliate marketing software was designed specifically for the needs of the betting and gambling industry, offering deep reports and industry-specific terminology.
How to start a sport betting business?
To start a sports betting business online, you will need to get all the needed licenses in your county or other places where you will be operating. You will also need a big budget to get started, a live betting software, betting affiliate software to acquire new players regularly and a team of dedicated staff to run the business.
How to create a bookie website?
Creating a bookie website is a huge task but you can always break it down into small chunks. You will need bookie software to power your bets-placing activity, you will need a website and a blog, a marketing and advertising department, managers.
#AFFILIATE PARTNERSHIPS #ANALYTICS #BUSINESS PLAN
#COMPLIANCE #CONTENT CREATION #CUSTOMER SUPPORT #LEGAL CONSIDERATIONSMARKETING STRATEGYPAYMENT INTEGRATIONPLATFORM SELECTIONSCALABILITYSTARTING A SPORTS BETTING WEBSITE
